Welcome to the age of influencers - individuals who hold the power to sway consumer opinions with a single post, all from the comfort of their perfectly curated feeds. The days of traditional advertisements featuring celebrity endorsements are long gone. Welcome to the age of influencers - individuals who hold the power to sway consumer… In the era of social media dominance, where the scroll of a thumb can make or break a brand, influencer marketing has become the talk of the digital town. By Olajumoke Kujero 09 July 2023 | 2:30 pm In the era of social media dominance, where the scroll of a thumb can make or break a brand, influencer marketing has become the talk of the digital town.
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